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Create Ad Variations with Your Channable Feed

You can use Channable to import all your product catalogs from various sources, including webshops, marketplaces, and comparison sites, to create custom feeds; furthermore, you can obtain a CSV to generate multiple ad variations based on those feeds with the help of the Feed Ad Builder, additionally, with Ad Serving, you can serve your creatives directly from Creatopy.

 

We've developed an article with the necessary steps on how you can achieve this below.

 

Setting up your Feed in Channable

  1. Open your Project.
  2. Go to Setup and select Setup import.
  3. Choose your import connection (Google Sheets, Shopify, Woo Commerce, Squarespace, Weebly, etc.) 
  4. Type a name for your import.
  5. Next, you can map your fields according to your needs.
    • You can go to Edit to adjust the project field according to its type (Text, Number, Time, Image, GTIN, Object)
  6. Once done, click Save & Import.
  7. From the Setup import page, click on Run now to enable the Feed.
  8. To get the CSV link, you can go to Feeds, click on Preview, copy the link, and save it for later, as you will need to paste it into Creatopy later.

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How to Link the CSV with your Design

  1. Once you finish your design, go to Feed, located on Toolbar.
  2. Click Select Feed
  3. Click Create Feed.
  4. Select Upload from my URL and paste the CSV link copied from Channable previously.
    • Click on the DropdownMenuIcon.png Dropdown icon next to Settings to make adjustments, such as:
      • Set the Update Frequency of your Feed.
      • Choose the Separator Type.
      • Change the Target ID.
  5. Once done, click Continue to enable your Feed.
  6. Next, link the layers from the design with the information from the Feed.
  7. You can cycle through the ad variations from the Row Preview section and adjust the design as needed.
  8. All that's left to do is to head over to Download and select your format of choice.
    • Additionally, you can download the Current row preview or the range of rows you'd like to export.

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Automate your Creative with Ad Serving

  1. Enable Ad Serving.
  2. From the Ad Serving card, you can:
  3. To obtain the ad tag, you can either:
    • Download as XLS. A Spreadsheet is downloaded to your computer where you can copy the ad tag.
    • Copy code. The ad tag will be copied to your clipboard.
  4. Before uploading the ad tag to your DSP, adjust the macro as follows:
    • In the "feedRow" column, replace {FEED_ROW} with the row number you want to show your audience.
  5. Copy the adjusted code into your Ad Network as a 3rd party tag.

channableadserv1.gif

 

By following these steps, you can simplify your life as you can make live changes without needing to pause your campaign, synchronize your data without the need to upload your feed again and review reports and analytics.

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