How to Upload Third Party Tags in Google Campaign Manager

In this guide, we'll walk you through the process of obtaining third-party tags from Creatopy that you can use in your Google Campaign Manager initiatives. 

Obtain the Tags from Creatopy

1. Once your creative is ready, enable Ad Serving.
2. Add a ClickTag URL from the Ad Serving card, which will serve as the landing page for your creative(s).
3. Select Google Campaign Manager as your DSP.
4. To obtain your ad tags, you can:
   • Copy code. This will copy your ad tags to the clipboard.
   • Download¹ as XLS or CSV.

How to Add the Ad Tags in Campaign Manager

Log into your Google Campaign Manager account and in the All campaigns section, you can select an existing campaign or create a new one where you'll add the ad tags obtained from Creatopy.

1. Go to All Campaigns.
2. Click on Creatives.
3. Click on New and select Custom Display.
4. Complete the following:
   • Creative name. Type in the name of your ad.
   • Dimensions. Select the dimensions of your creative.
   • HTML code. Here, you can paste the ad tags obtained from Creatopy.
5. Click Save.
6. You can click on Preview to confirm your ad is displaying correctly and to test any included URL.

Note¹: We recommend downloading your ad tags in an XLS or CSV file if you're working with a design set.