Buttons or Call to Action (CTAs) are essential elements in ad design that can significantly impact the success of your advertising campaign. They bridge your ad and your desired action, whether it's making a purchase, signing up for a newsletter, or simply engaging with your content.
Adding a Button
- Head over to the left sidebar, go to Insert, and select Button.
- You can choose from various button presets; once you find one to fit your needs, click on it, and it will be added to the stage.
Customizing your Button
You can customize your button to align with your brand, ad message, and campaign goals. Here's how to customize your CTA.
- Click on the button you've added to your creative.
- Head over to the Properties bar, where you can make the following changes:
- Change the text on the button to match your desired call to action.
- Modify the button's size, position, and alignment.
- You can select the button's color and font to maintain brand consistency.
- Depending on your ad format, you can enable interactivity features for your button, such as hover effects or click actions.